From: dryflyartist@comcast.net
Sent: Tuesday, January 12, 2010 10:46 AM
Subject: December 2009 Cable Commission Meeting Minutes

Grosse Ile Township Cable Commission Minutes

December 3, 2009 – Regular Meeting  @ Grosse Ile Township Hall  

A regular meeting of the Cable Commission was called to order at 5:06  p.m. by Chairman Darryl Froehlich  at Grosse Ile Township Hall, on Thursday, October 22,  2009.

Roll call:  the following seated Members of the Commission were in attendance and a quorum existed:

1.     Absent: Robert Buckley

2.     Ted Fournier

3.     Darryl Froehlich 

4.      Absent: Jennifer Park

5.      Kathy Walker

6.      Pam Frucci

7.     Craig Pilkington

8.     Thomas Saunders

 

1.     A motion to approve the minutes of the two previous meetings ( including corrections ) was made by Craig Pilkington and seconded by Tom Saunders.

2.     Mr. Ed Hughes, former Cable Commission Chairman was in attendance as an interested resident of Grosse Ile.

Reports from Liaisons & Cable Department

Township Board Liaison:  Pam Frucci commented that she, Craig Pilkington, Ursula O’Connor and Supervisor Brian Loftus are currently members of the Advisory Committee plus 3 additional appointees for a total 7 members.  Craig gave a check list of items that “top notch”  web-sites include. The web-site is still a work in progress.   Pam was impressed with the mix and knowledge that is on the Committee.  The Cable Commission will oversee both GI’s cable and  web-site. 

Tom Saunders asked if there is any plan to combine the two commissions.  March 2010 the Advisory Commission is expected to merged with the Cable Commission (8 members) there is a limit of 9 members for any commission.   Mr. Hughes asked if anyone on the Cable Commission wishes to resign.  There was no definite response.  Mr. Hughes is the former Chairman of the Cable Commission for 12 years.     Chairman Froehlich questioned the complexity of overseeing the web-site. Mr. Hughes questioned if there is a full time person updating the web-site daily.  Craig Pilkington mentioned that the web-site should be benchmarked to other communities.  Best practice monitors the federal web-sites. He wants to determine what is missing (ex: legal notices). 

Ted Fournier responded that there are no Township Legal Policies.  He is also questioning why he was not asked to be on the web-site Advisory Committee nor was he invited to attend their meetings.  He helped create the original web-site, has updated and maintained it over the years and worked diligently (5 months to develop versus 12 months for the school system’s)  to create the new web-site as a line item responsibility of his employment.

Mr. Hughes asked how the Advisory Committee was formed and was surprised to learn that the Township Trustees voted unanimously to establish the Committee. The purpose of the Committee was questioned and it was suggested that it was to promote local real estate. Mr. Hughes wants the Advisory Committee meetings to be posted on the web-site, thus eliminate the suggestion of secretiveness.  He also questioned the “handpicked" appearance of the Committee.  He was very supportive regarding Ted’s efforts and reiterated that  the Cable Commission had traditionally managed the web-site for the last 11 years.  He felt that although there was no “official” governance, the over-site accountability exists due to the default of responsibility implementation. He also cautioned about benchmarking the web-site against other communities.  They are larger communities, have more staff and a larger budget.  We only have one dedicated employee, Ted.  Also, the Cable Commission under spends it budget annually.

Craig Pilkington feels the web-site is lacking in architecture, structure and navigation.  It was reported that one of the links was not working ( complaint ) and there were questions of where the appropriate location should be.  Craig suggested outsourcing and wanted to consider options that gauged profit against benefit.  Tom Saunders offered that the web-site should promote what GI has to offer and encourage people to come and enjoy the Island.  The web-site will not be promoting business but Township assets.  Craig wants to track activity on the web-site via multiple site-meters.  Current activity it low and a question was raised as to what is the target activity level desired by the Advisory Committee that would justify outsourcing or additional headcount to monitor and update the site on a daily basis.  There was no definite response.

Cable & Communications Department Supervisor:  Ted has 13 shoots scheduled between now and Christmas ( ex;  School Board Interviews, Island Glow, & Breakfast with Santa ).  Ted and Tom attended a social networking class.  Ted is very interested in GI setting up a Facebook page and a Twitter account.  The instant communication is exploding on a daily basis.  Island Fest has a facebook page – 113 fans and growing daily.  Facebook monitors and edits comments and can erase negative “fans”.  It will take 10 – 15 minutes a day to update these communication sources, Ted is willing to put in the time and do the work.  He pointed out that web-pages are old technology because you have to be proactive.  Whereas, Twitter is instantaneous and you can select specific groups ( ex. Free Bridge opens early).   Also, GI can replace the reverse 911 that has a cost of $4,000 to activate the reverse.  Ted will send a U-tube video on social networking to the Commissioners.  Tom is looking for a slideshow on Twitter.

Ted will be attending a seminar on the 8th regarding security of paying bill over the internet.  Film Festival between December 28-30, there are 3 teams.  The total cost is $125 and the income is $125.  The winning team gets $100 and they are treated to a pizza dinner with the remaining $25.  This is a joint venture between GI-TV and the Recreation Department.  There are 3 film festivals during the year, they occur during Christmas Break, Easter Break and once during the summer. The GISN wrote, direct and performed 1940’ News Real Yankee short and they will film the PSA at the Middle School December 10th . 

Ted took delivery of the rescue ambulance.  It will be stripped and repainted.  Right now there is no mobile unit however we have a suitcase type that can be wheeled to locations.  The new GI-TV Mobile unit will be ready April 1, 2010.   

Ted expressed frustration that his efforts to encourage every department to put more information on the web-pages have been dismissed by the Advisory Committee.  There is no constructive communication between the Cable Commission  and the Advisory Committee. 

School Board Liason:  Absent - Ted reported that the school took delivery of the
Tri-Caster ( computerized suitcase network ).  Ted cautioned that when equipment is moved it tends to break quicker.  Interviews for the new GI Superintendent will be taped on December 14th and 16th   and aired at a later date on GI-TV.

Unfinished Business/Discussion:  Pam asked that the broadcast list be tabled.

New Business: Craig questioned the content on GI-TV.  Pam read our charter and mission statement.  GI-TV Cable commission has the rights over the approval of the budget.  Ted is the Manager of the Department and Dale is the Township manager.  The Township Commission is the final word.  The cost for each show was questioned.  None of our shows generate revenue.

Questions arose regarding the position of the GI residents attitude toward Film Projects on Grosse Ile.  What level of filming is palatable to our residents?  Suggest the discussion be elevated to the Township Board.  Ted will distribute the Michigan Film Board information once they make the determination that the tax rebates will still be in effect in Michigan.   

Next Board Meeting: 5:00 p.m. Thursday, January 14, 2010. Deadline to submit items to Chairman for inclusion on printed agenda:  January 13, 2010.  Please forward to defroehlich@comcast.net or call 734-675-2944.

1.     Meeting was adjourned at 6:33 p.m. by  Craig Pilkington    and 2nd by Kathy Walker.

Kathy L. Walker

Secretary- GI Cable Commission